Medicall is India’s largest B2B Medical Equipment Trade Fair. It is organized by Medexpert Business Consultants Pvt Ltd, promoted by Dr Manivannan S, Managing Director of Kauvery Group of Hospitals, a 1800 bedded Hospital group in South India.
Early in his career, Dr S Manivannan identified that nursing homes, small hospitals and clinics in tier 2 and 3 cities faced a distinct disadvantage in the market while procuring hospital equipment or service. They neither had the choice nor the price advantage enjoyed by the biggies.
While talking about the motivation behind starting this expo, Dr Manivannan S says, “Small and medium sized hospital owners from tier II and III cities cannot afford to have qualified purchase managers. Equipment companies also do not have adequate sales force to meet all these hospital owners. Since I have undergone the difficulty for my hospital, I thought Medicall will bring in all equipment manufacturers under one roof.”
Thus Medicall was born.
Medicall serves as a marketing platform wherein the equipment companies showcase their products and services to Hospital owners and decision makers.
Medicall shows are held at Chennai, Mumbai, Delhi, Ahmedabad, Kolkata, Hyderabad and Colombo since 2006. Medicall has completed 32 successful editions.
Medicall Hyderabad 2023 had more than 300 exhibitors, 6000 professional visitors and over 10,000 products.
Medicall – the rise over the years
2006: The first Medicall exhibition was introduced as a small medical equipment expo and was hosted at Chennai. It was very well received by the industry and there were more than 100 exhibitors and 3000 visitors.
2007: Medicall 2007 was bigger and better than its first edition. There were more exhibitors and visitors at the event.
2008: The third edition of Medicall attracted 5,400 visitors from across the country. Apart from hospital owners, hospital administrators, and people from other segments like dealers, architects, hospital consultancy, nurses, and biomedical engineers, exhibitors dealing with hospital flooring, lighting, energy saving equipment, storage solutions, ambulance fabricators, etc., also participated for the first time in this show.
2009: With more than 5700 visitors attending Medicall 2009, the expo bridged the gap between the buyers and users and managed to bring them together on one single platform. In this three-day expo, more than 250 exhibitors from all over India and China displayed their latest equipment. Medicall became a pan-India event than just a regional expo in Chennai.
2010: Availability of unique products, choice of products, international exhibitors were the USPs of Medicall 2010. It was bigger and more incisive in terms of content and participation. International participation increased and over 400 exhibitors from China, Germany, Taiwan, England and India displayed their latest medical equipment. It grew to become India’s largest and Asia’s third largest medical equipment expo. Medicall organise its first eastern region show at Kolkata.
2011: Around 7500 visitors from India and other countries like Sri Lanka, Nigeria, Nepal, and Taiwan visited the three day show. The Healthcare Innovation Awards, instituted for first time in this edition of Medicall, attracted several applications from across the country. More than 430 exhibitors from India, Germany, China, Taiwan, Korea, Japan and Iran participated in the show and displayed A-Z requirement of hospitals. Bio Vedas a healthcare consultancy company of professionals joined hands with Dr Manivannan as Strategic Advisors delivering exponential growth and improving the quality.
2012: Medicall 2012 was again a year to remember with huge participation from healthcare industry experts and professionals as well as several new and innovative segments like fashion show on hospital garments and “Hospital Property Mela”. Over 500 companies exhibited at Medicall. It also saw an increase in exhibit space. Representatives from Germany, China, Taiwan, South Korea, Pakistan, Malaysia and more participated in Medicall events last year. Medicall launched its first expo in the western region of India at Ahmedabad which was fairly successful.
2013: With 530 Exhibitors and more than 10,500 visitors, Medicall 2013 has grown in terms of quality and quantity. Brain Storm Medicall conferences attracted more than 850 delegates with 8 parallel thematic healthcare conferences. Medicall collaborated with a Sri Lankan agency and promoted its first international show at Colombo.
2014: Medicall 2014 involved approximately 630 companies from across the globe who participated in the exhibition. Most of the exhibitors substantially increased the size of their stall and showcased more products during the 3 day exhibition. It was a true bazaar for hospital equipment and supplies, ranging from surgical gloves to the most sophisticated medical equipment used worldwide.
2015: The 13th edition of Medicall featured around 700 international and national exhibitors, over 12500 visitors and 500 delegates. This edition saw an increase in international exhibitors and subsequent booking of bigger stalls for this year. Medicall made its debut in Mumbai with 200 exhibitors and 7500 visitors.
2016: Medicall 2016 witnessed more than 700 exhibitors from across the globe and over 15000 visitors. An exclusive IT pavilion was set where it showcased Products and services related to Healthcare IT. This year Medicall marked its presence in Delhi with 300 Exhibitors and 10000 Visitors. The US Commercial service organized a successful 1-1 business Trade meet between manufacturers from US and dealers and distributors from India. Medicall 2016 at Chennai has become one of the largest shows in Chennai Trade Center, Chennai across industries.
2017: The 17th edition, Medicall had become a truly international show, with International pavilions from Bavaria, Germany, Japan, China, Taiwan, Malaysia, South Korea, Portugal, Italy, UK, and USA. It focused on Healthcare IT and 3D Printing. A pavilion for Healthcare IT was planned. The IT pavilion brought out the best & the latest in Healthcare IT from Infrastructure to HMS to App Based solutions to innovative Tele-Medicine platforms. More than 5000 products from 20 countries was at display at Medicall Chennai 2017. Medicall Mumbai 2017 had an exclusive German pavilion showcasing state-of-the-art medical equipment from Germany.
2018: Medicall 2018 made its presence in Hyderabad for the first time. Medicall Hyderabad witnessed more than 7000 healthcare professionals. It had 200 exhibitors with an exclusive International pavilion. Medicall Chennai 2018 had 800 exhibitors and 16,500 visitors. It had an International Pavilion. The 20th edition of Medicall had an International One2One Business meets. The US Commercial service organised 1-1 business Trade meet between manufacturers from US and dealers and distributors from India. Adding on, this edition also hosted a One2One Business meet with Zhejiang delegation (Chinese) and the dealers and distributors from India. Medicall Delhi 2018 had an IVD show exclusive for the Diagnostics Industry.
2019: Medicall Chennai 2019 had more than 750 exhibitors with 7000 products from over 20 countries and 17000 visitors. Medicall Chennai 2019 marked the start of Medicall Academy, a skill lab to provide key insight into the best practices in the Healthcare Industry. Medicall Mumbai 2019 had 450 exhibitors and 10000 visitors.
2020: Medicall with its huge experience of 24 editions of traditional face-face fairs launched India’s first Virtual Expo on Hospital Infection Control Products and the second edition focused on Telemedicine, Home Healthcare and Remote Monitoring. Both the virtual expos were grand success with 55 exhibitors and more than 1000 visitors.
2021: Medicall was back after the pandemic with its 27th edition in Chennai with the tagline “Make in India, Made for India” supporting the manufacturer/dealers from India. The expo had 450 Indian exhibitors participating and 13000 visitors. The expo also had an exclusive pavilion for Infection control products catering to the need of the hour.
2022: Medicall was organized in Hyderabad after its successful show in 2021 at Chennai, post the Covid-19 Pandemic. It had 300 Exhibitors and 6000 Visitors participating. Medicall Chennai 2022 had 650+ exhibitors and 18,500 visitors. Medicall Delhi 2022 had 350+ exhibitors and 8000 visitors. Medicall Kolkata 2022 had 300+ exhibitors and 4500 visitors.
What are this year’s highlights? What will be the ‘never before’ segments at the event this time?
The showstoppers of Medicall are its seminars and workshops. Much care is put into this section to ensure they are not didactic and unidirectional but highly interactive and responsive. The Interactive healthcare Intelligentsia at BrainStorm Medicall dishes out nuggets of wisdom in a nutshell.
At Medicall, medicine meets management.
Some of the interesting products of exhibited in Medicall Hyderabad 2023 are Wireless Fetal Monitoring System, Wireless Patient Monitor, Portable Vaccine Storage, Transplant Mobile Application, Smart Ventilators, Infusion Monitors etc.,
A wide range of topics were discussed at Medicall Hyderabad 2023:
17 March 2023
(11:00 AM to 1.30 PM)
|How to build a 150 bedded Hospital?||Procuring the right Equipment for your Hospital|
|Planning a 150- Bedded Hospital|
17 March 2023
(2.30 PM to 5.30 PM)
|Basics of Finance for Doctors||How to read your Hospital’ Balance Sheet|
|How to measure ROI|
18 March 2023
(11:00 AM to 1.30 PM)
|Mistakes Masters Make||Common Mistakes by Leaders in Managing People|
|Why multiple doctors venture fail|
|Financial Mistakes Masters Make|
18 March 2023
(2.30 PM to 5.30 PM)
|How to build & equip your OT & ICU||Building a state-of-the-art Modular OT|
|Linen Management in ICU & OT|
|Smart solutions for ICU|
|Sterilization and Surgical Safety|
19 March 2023
(11.30 AM to 1.30 PM)
|Digital Marketing for Hospitals||Digital marketing landscape for Hospitals|
|Contents which deliver result and which doesn’t|
|Revenue generation through Patient Engagement|
19 March 2023
(2.30 PM to 4.30 PM)
|Smart Labs||Smart automations in Medical Labs|
|Planning your Lab equipment smartly|